DIS 19, Fiat Lux: "Just Google It":
What It Really Is and When It's Appropriate

(as well as issues of Identity and Privacy)

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VIII. Google's Froogle, then called Product Search and now Google Shopping plus Google Wallet

a. Potential Presentation Topic: How does Google keep Search free? Thinking of something you'd buy (for instance, an iPhone X, headphones, etc.), and find the best price. Or, how could Google compete with online shopping giant, Amazon? How do you transfer money online?

Danny Sullivan, “The Mess that is Google Shopping” (2012)—Has Google given up on competing with Amazon (Chrome’s Assistant or Honey)? What about Jet.com, et al.

1. Ed Robertson, “Amazon’s Ever-Changing Algorithms” (May 2012)

b. Google Finance (under renovation) and compare to Wall Street Journal or Barron’s; what stock apps do you use to follow the markets?

2. Compare Google Finance to other online sources such as BizRate.com, Rakuten.com, Dealtime.com, TheFind.com, or shoplocal.com, or frucall.com, or wize.com

c 2. Google C shares, now more than $100 per share, as an investment (i.e., how would you decide?)

e. How Google Search (and other services) can all be free--Google's Ad-Sense at https://www.google.com/adsense/ and

"The 20 Most Expensive Keywords or “The 25 Most Expensive Keywords”

Revised, 23 January 2018; created: 30 August 2006